Alani The Grey

ALANI the grey was launched in 2012 from Korea by founder and designer, Jae Hwan Kim two years after the launch of Menswear collection.

Jae’s philosophy of ‘less is more’ is drawn from the 1970’s German Bauhaus movement. The collections are defined by Jae Hwan Kim’s remarkable signature tailoring techniques and patterns for making modern silhouettes containing attentions to feminine details and strong focus on the perfect fit.



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